R: Applied Markov attribution for Google Analytics Free using Scitylana and BigQuery
R: Applied Markov attribution for Google Analytics Free using Scitylana and BigQuery This blog post is all about showing how powerful click-stream data is. Especially when you put the data in BigQuery or any other C-store based OLAP warehouse with separated compute and storage. BigQuery at the time of writing offers 10 GB of free …
R: Applied Markov attribution for Google Analytics Free using Scitylana and BigQuery Read More »